Leogryph

The Leogryph and Our Visual Identity  

https://asiasociety.org/about/leogryph

Since the 1960s, the Asia Society's bronze-cast leogryph sculptures have been a part of our visual identity; their forms have inspired our graphics and logomark. As we looked forward to the 2021 launch of our refreshed brand, we decided to reach back into our archives to see how representations of our beloved leogryph have evolved in our graphic materials over the years. Here’s what we discovered.